For Pepsi Global, I served as both the director and cinematographer for a series of Digital Spots spanning across 35 markets in Eastern Europe and Asia. These visually captivating spots were meticulously crafted to resonate with diverse audiences, showcasing Pepsi's dynamic presence and cultural relevance. Through innovative storytelling and compelling visuals, the series aimed to create a powerful connection with consumers in the fast-paced and culturally rich landscapes of Eastern Europe and Asia. Each spot is a testament to Pepsi's commitment to delivering refreshing experiences that transcend borders and appeal to the vibrant tapestry of global tastes.